Karen is best known for her versatility, having spent her career in management and leadership positions in marketing, advertising, public relations and fundraising from coast to coast (the Northeast to the Northwest) and now in Texas, which is home.
She’s a gifted, big-picture strategic planner as well as a detail-obsessed practitioner. Large or small, private-sector, public or non-profit, Karen thrives on helping clients tell their stories – in whatever medium is most effective – and driving business development, fundraising, visibility and public perception.
After moving to Texas to help care for her mother and father, Karen spent 10 years with a leading strategic communications firm in the Dallas-Fort Worth Metroplex. Following her mother's death in 2016, she founded her consulting firm so she could have more flexibility to spend time with her father, and her husband, Chuck, the radio voice of the Dallas Mavericks and ESPN radio host.
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"Karen is a tireless worker who has great talent in the many areas necessary for her work. She has great skill as a writer and producer. She shows strong planning and execution skills, communicates very well and is serious about the work she does.
She stands above everyone else in this market. She knows how to get things done."
"Karen, you rock. Your approach to this project with the client, the stakeholders, the designer...
Not just anyone could have pushed this through so seemingly easy.
I'm not sure you realize, but I've learned a lot from you already just by watching you work, so thank you."
The firm's name has personal meaning to CLC founder, Karen Berlin Cooperstein, who spent 15 years in the Pacific Northwest and frequently visited Crater Lake in south-central Oregon.
As the deepest, clearest lake in the United States, it seemed an appropriate metaphor for the firm, which utilizes deep knowledge and clear thinking to craft and implement customized marketing communications and philanthropy solutions for each and every client.
The firm does it all.
Crafting strategic stories that power new business, marketing or fundraising. Public relations initiatives that move the needle in awareness and public perception. Coaching executives as they launch start-ups. Educating the community and inspiring them to engage in a new issue or new project. Pulling off the "impossible" event and making it look easy.